Author Archives: admin

Vision and Ideas – which market to go after? The Lanchester Strategy

You might have an idea, but what if someone already had it and was doing it? What if worse, someone has been doing it so well that they dominated the market? Can you really take market share away from the competitions?

Steve Blank lays out the reference to the New Lanchester Strategy in his book The Four Steps to the Epiphany. These are of course I think by no means, a 100% strict and accurate formula for choosing markets to enter, but I think it’s very valuable in terms of a reference: Continue reading

Research and Customer Development – FI Second Week

I’ve learned a lot at the second week’s lecture and with doing the assignments.

The topic is on Research and Customer Development, which I think is the most important topic for entrepreneurship, as the #1 reason startups fail is they build a product that nobody wants. Good groundwork in this phase of the business can really make a difference.

To summarize the most important learning: Continue reading

My first pitch video

This is one of the assignment where we have to make a 60 second pitch about our initial business idea.

Well here it is. Please leave any comments regarding any feedback or suggestions you have, good or bad. No hard feelings I promise, just want to know anything that could help me improve. Thanks for watching!

Continue reading

First post

This is not an official assignment, just my personal thoughts from after the first class.

So for those who aren’t familiar, maybe I’ll give a brief introduction to the course. It’s Founder’s Institute Program, and it’s meant to help you kick-start yourself into starting a business and teaching you how to be systematic about it and increase your chance of success. Continue reading

Quiz Affiliate Marketing

Here’s a nice idea I heard today about affiliate marketing. It’s the idea of using quiz.

People are surfing on facebook, they see a quiz about something of their passion, they’d want to take it and see how well they do, show off their high score to their friends.

Here comes the punch… you set up a quiz, and as a reward for their great score (top x%), they get a FREE month, FREE abc, etc… to (and of course, you earn an affiliate commission from, or is your own business) Continue reading

How to Motivate Yourself (without enduring massive pain)

If you find yourself unable to motivate yourself, squeeze out willpower to do that thing, here’s how to make it easier.

First, I don’t think there are “lazy” people. There are just people that don’t know what they want, why they want it. Everything that you can’t “motivate” yourself to do comes down to cost vs benefit. So motivation, in my opinion, is actually and cost and benefit management. Continue reading